Let’s face it . . . competition in the beauty salon and hair salon business is fierce these days! Walk down any high street and I’d be surprised if there weren’t at least 4 separate hair and beauty businesses . . . there are 7 on mine.
It’s become the norm to use DISCOUNTS to entice clients in to your salon, but this costs YOU money. In todays episode I show you 10 alternatives to discounting your treatments and services that still give clients an incentive to come to you PLUS they actually make you more money rather than less.
It’s BACK . . . welcome to Season Two of The Beauty Business Podcast!
It’s great to be back but where have I been?
The Top Ten . . .
- Add Value Rather Than Reducing the Price
- Pre-planned Referrals
- Do What The Supermarkets Do
- Sunday, Monday . . . Happy Days!
- Package Makes Perfect
- The Loyalty Scheme – Part 1
- The Power of Suggestion
- Treatment Bingo
- The Loyalty Scheme – Part 2
- The Take Home Gift
If you want to know more about each point then listen to the podcast OR download the FREE Workbook HERE!
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